GROUND SWELL
Litter Prevention Program for the Visitor Economy
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As we know, visitor litter has a serious impact on the success of tourism and vice versa.
Ground Swell is a Take 3 for the Sea Program created to inform and empower the New South Wales (NSW), Australia, tourism industry to collaborate to reduce litter impacts in our beautiful holiday locations and to work towards and maintain litter-free destinations.
The free program* provides practical tried-and-true strategies and solutions for both operators and their local communities in high traffic tourism destinations dependent on vulnerable nature-based resources.
*Currently only available to NSW Businesses.
THE GROUND SWELL PROGRAM
Join us for just one hour in the Ground Swell ‘Litter Lab’ when the Ground Swell tourism team will introduce you to the identifiable underlying causes of littering, provide recommended solutions and guide you towards developing a tailor-made action plan. We’re able to deliver an online workshop for individuals or small teams, or either online or in-person for groups of 8 or more – which ever suits you best.
After the workshop you will be able to:
- access a suite of tailor-made resources including the jam-packed Litter Prevention Toolkit for NSW Tourism Operators and case studies from all types of tourism businesses
- identify, understand and act on the 6 factors behind littering
- blend litter reduction solutions and source reduction (especially plastic) best practice into your business’ core values
- weave litter prevention into your customer-facing narrative through positive involvement and storytelling, informing and empowering your teams, visitors and community at large.
- monitor positive impacts and share successes.
- take confident leadership within your community and reap the rewards of enduring success in maintaining a litter-free environment.
- collaborate with like-minded operators, share challenges and solutions.
- enter category 28 of the NSW Tourism Awards 2024, The Take 3 Litter Prevention Category
The Take 3 for the Sea team will be in touch with all participants after the workshops, providing a quarterly check in.
Ground Swell FAQs can be found here.
Ground Swell dovetails with Ecotourism Australia and Earth check credentials and is recognised as an award-winning sustainability program.
Ground Swell aligns with these UN Sustainable Development Goals:
Contact Us
Project Manager, Juliette Myers| juliette@take3.org
Tourism Manager, Rebecca Dawes | rebecca@take3.org
This project is a NSW Environment Protection Authority Waste and Sustainable Materials Strategy initiative, funded from the waste levy.