Plastic is a material designed to last forever that we often use only once. Plastic never truly disappears – it remains in the environment and breaks up into smaller and smaller pieces, often ending up in the ocean where it can harm marine animals, causing injury, suffocation, starvation and death. Plastic products create greenhouse gas emissions throughout their whole lifecycle. The more plastic we make, the more CO2 is released and the more we intensify the climate crisis.  

Two inspired ocean lovers – marine ecologist, Roberta Dixon-Valk and youth educator, Amanda Marechal – came up with Take 3 for the Sea, an idea where a simple action could produce profound consequences. Joining forces with environmentalist Tim Silverwood, the trio publicly launched Take 3 for the Sea, now an award-winning global movement of people protecting the ocean from plastic pollution. 

Working as a catalyst for change, Take 3 for the Sea helps people to see and understand the problem of plastic pollution, inspiring them to simple human-sized actions by unleashing the power of 3:

• Take 3 pieces of rubbish with you when you leave the beach, waterway… or anywhere
• Take 3 actions to reduce your single-use plastic
• Take 3 people on the journey with you.